Affinity Management
Superior Club Results
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Affinity Management is a leading professional management and consulting firm specializing in private clubs, country clubs, golf courses and equestrian centers. Founded in 1997, Affinity delivers results – not just advice – to our clients. We have worked in twenty-six states plus international engagements for private clubs as well as public facilities that desire to evoke the spirit of membership to make their business more valuable.

Our team brings sound business practices, experience and integrity to industries that are long on desire and passion, but short on successful business results. We approach every engagement as a partnership.
What Our Clients are Saying
"We were in danger of losing our 85-year-old, member-owned club and Affinity saved it through creativity, perseverance and experience."
"Everything Affinity said would happen, did happen. They really understand membership and members."
"From the first moment we talked, I felt confident that Affinity clearly understood the complexities of our problem and were uniquely qualified to provide answers. This group is extremely professional, and very knowledgeable, and my Board is hoping for a long and successful relationship with Affinity. Certainly one of the most successful consulting relationships I have ever had over a 35 year career."

"They absolutely understand clubs and have an uncanny intuition to get to the heart of the problem, create a solution and get everyone on board to make it happen."
"Affinity showed perseverance and integrity while solving a challenging and difficult problem. They focused on the core issues and left our Club stronger. I would recommend them without qualification."   

Affinity recognized for innovative programs to embrace new golfers  More

Golf Business magazine features Affinity in cover story  More

Ferncroft Country Club launches $5M expansion  More

Affinity-Operated Course Wins Waste Reduction Award  More


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