Damon S. DeVito, Managing Director [Full Bio]
Damon DeVito is responsible for identifying growth opportunities for Affinity and our clients through strategic planning, business development and marketing. He has been published or interviewed for industry publications including: Club & Resort Business, Private Club Advisor, Crittenden Inc., Club Executive, Washington Post, USA Today, Commonwealth Golfer, Golfstyles, and MRM News. DeVito brings over 16 years experience to the club industry. He has an MBA from the UVA’s Darden School of Business and was awarded the Hyde Fellowship. Prior to Darden, he was a consultant to Fortune 500 companies with Corporate Decisions. DeVito holds a BA in Economics from the University of Pennsylvania and a BS in Finance from the Wharton School where he co-founded the Penn Student Credit Union. He is a member of the Wharton Sports Business Initiative, and raised over $750,000 in 8 years for UVA’s Children's Hospital.
David R. Swales, Managing Director [Full Bio]
David Swales oversees operations at client properties including quality control, financial reporting, procedures and human resources. Prior to Affinity, he managed a number of golf clubs and hospitality businesses, including the prestigious Wentworth Club (PGA Championship, World Match Play) in England. In 1991 he was recruited by the noted retailer Sir Bernard Ashley (Laura Ashley) to manage Keswick Club in Virginia. He has over 25 years of experience in the hospitality industry, part of which was at two of Europe's major hotel companies: Trust House Forte and Mount Charlotte-Thistle Hotel Group. Swales was recognized as the 2003 Businessman of the Year for the Commonwealth of Virginia. He holds a BA in Hotel Management from Fitzwilliam College in Cambridge, UK and is a member of the Club Managers Association of America.
Jayme Baugher, Marketing Specialist
Jayme Baugher joined Affinity after relocating from Jacksonville, FL where she managed the website, social media and communications for The First Tee and the World Golf Foundation. Baugher holds a B.A. in Business Administration with a concentration in Marketing from James Madison University. She attended JMU on a golf scholarship where she was team captain, earned first-team All-CAA honors in 2003 and 2004, recorded 11 career top-10 finishes and was the 2004 CAA Champion. She enjoys spending time with her family, sports and traveling.
Kristine Bourque, Senior Marketing Specialist
Kristine Bourque came to Affinity in 2007 after relocating from Durham, NC where she had been Website Content Manager at the non-profit organization All Kinds of Minds. Prior to that position she was Marketing Manager at Integrated Dealer Systems in Raleigh, NC. Bourque holds a B.S. in Commerce from the McIntire School of Commerce at the University of Virginia. She hails from Northern Virginia and enjoys scuba diving and singing in her church choir.
Alicia DeHart, Marketing Specialist
Alicia DeHart came to Affinity with a background ranging from graphic design to customer service. DeHart holds a B.F.A. in Studio Arts and K-12 Teaching License from James Madison University with a Graphic Design Certificate. She is a Charlottesville native who enjoys the arts, cooking, and classic movies.
Janice Garrett, Office Manager
Janice Garrett is a twelve year Wal-Mart veteran, having risen to the level of Operations Manager following stints as Personnel Manager and in Quality Assurance with responsibility for $172 million in inventory and 150 people. She joined Affinity in 2004. She graduated from Syracuse University with B.S. Finance and a B.S. in Operations Management. Garrett is an upstate New York native who enjoys photography, reading and the television show "Everybody Loves Raymond."
